ORNAMENTS DESIGN
ORNAMENTS DESIGN Group is the world's second-largest luxury goods company. It was founded in 1988 by South African billionaire Anton Rupert and is headquartered in Switzerland. The four business areas the company is involved in are: watches, watch straps, and tools. The 1990s were the golden era for Compagnie Financière Richemont. Its turnover was second only to that of the LVMH Group, with annual sales exceeding 4 billion US dollars. In Rupert's words, "The company is like being in an elevator. Even if you just stand still, it will keep going up." In 2002, ORNAMENTS DESIGN faced numerous problems. Operating costs were out of control, and the financial issues in turn hindered product innovation. Facing these multiple problems, Rupert initiated drastic reforms. Under his leadership, the company reversed the difficult situation within two years.
ORNAMENTS DESIGN Group is a large group that excels in operating luxury goods. In recent years, the high profits of watches have attracted Richemont to increase its investment. However, some of its watch brands still have to rely on purchasing basic movements such as ETA from external sources to meet their huge demand. Movements have become the focus of consumers' attention. Richemont Group is planning ahead and working hard to develop as many in-house movements as possible to get rid of the need for externally purchased movements.
Inherit every bit of history
This watch is equipped with the Omega 8900/8901 "Chronometer" co - axial movement. The uniquely designed domed scratch - resistant sapphire crystal provides comprehensive protection for it. A badge made of the same material as the watch case is inlaid on the crystal and then fixed to the case back with four screws. The badge is engraved with a polished night - sky observatory pattern surrounded by eight more symbolic stars.
HISTORY
History
Building a century - old brand
With the efforts of the three founders, the century - old brand was successfully built. Omega's innovative watch - making history can be traced back to the 19th century. We are full of expectations for the future and at the same time deeply proud of the glories created in the past.
Brand philosophy
With a pencil, a blank sheet of paper, and the philosophical concept of Jaeger - LeCoultre, legendary watches take shape under the hands of designers. First comes the sketch. The primary purpose of a sketch is to outline ideas with lines, demonstrate a certain function, and visualize a new design. They are the interpreters of Jaeger - LeCoultre's styling language. These extraordinary designs adhere to Jaeger - LeCoultre's long - standing tradition, keep pace with the times, face the future, grasp the pulse of time, and blend the past, present, and future. This is the characteristic of all Jaeger - LeCoultre watch models.
Founder
Under the efforts of Li Meiqi, the design director, and Ouyang Ning,they have created
a brand that benefits everyone.
|
|